SEARCH STRING: au=("Sivadas Eugene") DATABASE: ArticleFirst Record: 7 AUTHOR: Sivadas, Eugene; Grewel, Rajdeep; Kellaris, James TITLE: The Internet as a Micro Marketing Tool: Targeting Consumers through Preferences Revealed in Music Newsgroup Usage JOURNAL NAME: Journal of business research. VOL, ISSUE: Volume 41, Number 3 PAGES: pp. 179 YEAR: 1998 TYPE: Article ISSN: 0148-2963 J ALT NAME: Southern journal of business Record: 8 TITLE: Behind the Scenes - Thomas Register learns the secret of online marketing; Warner Bros. uses a Webcast to sells Kevin Costner's new movie; and CDnow grabs an early lead in music retailing online JOURNAL NAME: Internet world. VOL, ISSUE: Volume 8, Number 12 PAGES: pp. 49 YEAR: 1997 TYPE: Article ISSN: 1064-3923 J ALT NAME: Research & education networking Record: 11 TITLE: Spreading the Word - and the Music: Marketers Discuss Marketing JOURNAL NAME: Publishers weekly. VOL, ISSUE: Volume 243, Number 50 PAGES: pp. 32 YEAR: 1996 TYPE: Article ISSN: 0000-0019 J ALT NAME: Publishers' and stationers' weekly trade circular Record: 18 TITLE: The SEC files a complaint against a failed Portland music marketing company. JOURNAL NAME: The Business journal. VOL, ISSUE: Volume 11, Number 45 PAGES: 6 PUB DATE: January 06 YEAR: 1995 TYPE: Article ISSN: 0742-6550 J ALT NAME: Business journal (Portland, Or.) Record: 19 AUTHOR: Dempsey, W. Susan; Mendel, Sydney H.; Pawlak, M. Claudia TITLE: It's No Longer "Words and Music": Marketing in a Capitated Environment. JOURNAL NAME: Group practice journal. VOL, ISSUE: Volume 43, Number 3 PAGES: 46 PUB DATE: May YEAR: 1994 TYPE: Article ISSUE DESCR: Building Integrated Health System Partnerships ISSN: 0199-5103 J ALT NAME: Group practice Record: 20 TITLE: Marketing & Media. JOURNAL NAME: The business journal. VOL, ISSUE: Volume 15, Number 15 PAGES: 26 PUB DATE: February 10 YEAR: 1995 TYPE: Article ABSTRACT: Telemundo Group Inc. is launching a new program of Latin music geared to the youth market. ISSN: 0895-1632 J ALT NAME: Business journal (Phoenix, Ariz.) Greater Phoenix business journal 0890-9644 (DLC) 86002856 Record: 23 AUTHOR: Fitzpatrick, Eileen TITLE: Bigger Staff To Market MGM/UA Titles. JOURNAL NAME: Billboard. VOL, ISSUE: Volume 106, Number 52 PAGES: 72 PUB DATE: December 24 YEAR: 1994 TYPE: Article ISSUE DESCR: Special Double Issue: The Year In Music 1994 ABSTRACT: With a 1995 release schedule that will nearly double the 1994 list, the video division at MGM/UA Entertainment is expanding its marketing department to handle an increased crop of movies. Eileen Fitzpatrick has the story in her Shelf Talk column. ISSN: 0006-2510 J ALT NAME: Billboard (Cincinnati, Ohio : 1963) Billboard music week Record: 24 TITLE: Marketing. JOURNAL NAME: Amusement business. VOL, ISSUE: Volume 106, Number 48 PAGES: 7 PUB DATE: November 28 YEAR: 1994 TYPE: Article ISSUE DESCR: 28 November - 04 December, 1994. Annual IAFE/SLA Pre- Convention Issue ABSTRACT: Jim Beam to continue with country music sponsorships; Direct marketing can boost group sales. ISSN: 0003-2344 J ALT NAME: Funspot Billboard (Cincinnati, Ohio : 1894) Record: 26 TITLE: Marketing Your Music--A Primer. JOURNAL NAME: International musician : official journal of the American Federation of Musicians of the United States and Canada. VOL, ISSUE: Volume 93, Number 1 PAGES: 9 PUB DATE: July YEAR: 1994 TYPE: Article ISSUE DESCR: Image ISSN: 0020-8051 Record: 27 AUTHOR: Liparulo, Robert TITLE: Toot Your Own Horn with Personal Marketing. JOURNAL NAME: Real estate today. VOL, ISSUE: Volume 27, Number 4 PAGES: 49 PUB DATE: April YEAR: 1994 TYPE: Article ABSTRACT: Listen as practitioners talk about self-promotion ideas that'll be music to your ears. ISSN: 0034-0804 J ALT NAME: Realtors review Record: 33 TITLE: Music: The marketing o' the green. JOURNAL NAME: Newsweek. VOL, ISSUE: Volume CXXI, Number 14 PAGES: 60 PUB DATE: April 05 YEAR: 1993 TYPE: Article ISSN: 0028-9604 J ALT NAME: Today (1933) SEARCH STRING: no:03903621 DATABASE: Periodical Abstracts PERABS NO: 03230852 AUTHOR: Atwood, Brett TITLE: BMG uses ECD as marketing tool SOURCE: Billboard AVAILABILITY: UMI can supply photocopy.Cat No.: 6017.00 VOL/ISSUE NO: v109n15 PAGE(S): 51-52 DATE: Apr 12, 1997 SOURCE CODE: GBIL ISSN: 0006-2510 ABSTRACT: BMG Entertainment North America is using the enhanced CD (ECD) format to gain demographic and marketing information about consumers. Buyers of ECDs from BMG can gain access to bonus music and multimedia content only after they register for a password at BMG's Web site, where they must provide an Email address and answer several questions. ARTICLE TYPE: News SPECIAL FEAT: Photograph DESCRIPTORS: Recording industry; Compact discs; Multimedia computer applications; Market research COMPANIES: BMG Entertainment North America SEARCH STRING: no:03903621 DATABASE: Periodical Abstracts PERABS NO: 02611033 AUTHOR: Fitzpatrick, Eileen TITLE: Marketers eye online advantages SOURCE: Billboard AVAILABILITY: UMI can supply photocopy.Cat No.: 6017.00 VOL/ISSUE NO: v107n45 PAGE(S): 53, 60 DATE: Nov 11, 1995 SOURCE CODE: GBIL ISSN: 0006-2510 ABSTRACT: Many music executives are increasingly looking to the Internet as a marketing tool. Intouch Group has abandoned its traditional retailing in favor of the World Wide Web. ARTICLE TYPE: News ARTICLE LENG: Medium (10-30 col inches) SPECIAL FEAT: Photograph DESCRIPTORS: Internet; Marketing; Music industry COMPANIES: Intouch Group Inc